26 - 27 JUNE 2010
OLYMPIA LONDON UK
Marketing & PR Campaign
To ensure DestinationHealth attracts individuals who are genuinely and actively seeking medical treatments abroad, we have developed a highly targeted visitor promotion campaign that will create the maximum awareness in the months and weeks leading up to the show.
The campaign will include:
- Advertising and press coverage in leading magazines, national and regional newspapers
- Direct Mail campaign (printed and electronic)
- PR programme to generate editorial coverage
- Promotions and joint initiatives with exhibiting companies.
- Distribution of response-driven leaflets to previous visitors and other qualified customers
- Powerful e-marketing including banner site advertising on key websites dedicated to all aspects of slimming, dieting and Key Media
